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The Untold Story of One Man's Quest for a Lost World In 1679, Renaissance man Olof Rudbeck stunned the world. He proposed that an ancient lost civilization once thrived in the far north of his native Sweden: the fabled Atlantis. Rudbeck would spend the last thirty years of his life hunting for the evidence that would prove this extraordinary theory. Chasing down clues to that lost golden age, Rudbeck combined the reasoning of Sherlock Holmes with the daring of Indiana Jones. He excavated what he thought was the acropolis of Atlantis, retraced the journeys of classical heroes, opened countless burial mounds, and consulted rich collections of manuscripts and artifacts. He eventually published his findings in a 2,500-page tome titled Atlantica, a remarkable work replete with heroic quests, exotic lands, and fabulous creatures. Three hundred years later, the story of Rudbeck's adventures appears in English for the first time. It is a thrilling narrative of discovery as well as a cautionary tale about the dangerous dance of genius and madness.

* Shows how to map how the consumer engages with the category and product/service * Explains how to develop an organizing idea and creative plan for an immersive storyscape experience * Defines the role of marketing channels around the organizing idea * Establishes how technology Finding Atlantis download ebook pdf can be applied to the experience Learn how to measure, optimize, and evolve the customer experience through the use of strong narratives that compel consumers to buy into your brand. www.storyscaping.com • It’s not the manager’s job to prevent risks. It’s the manager’s job to make it safe for others to take them. From the internationally best-selling author of the acclaimed novel "The Power of the Dog" comes "The Cartel, " a gripping, true-to-life, ripped-from-the-headlines epic story of power, corruption, revenge, and justice spanning the past decade of the Mexican-American drug wars.

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Author: David King
Number of Pages: 309 pages
Published Date: 25 Jul 2006
Publisher: Three Rivers Press
Publication Country: New York, United States
Language: English
ISBN: 9781400047536
Download Link: Click Here
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